Heva Health

Heva Health brings modern functional medicine to life — weight loss, hormone optimization, and advanced lab testing, all delivered through a platform that puts the patient first. A brand with real clinical credibility and 12,000+ successful consultations needed a digital presence worthy of the trust it had earned. We rebuilt Heva’s web experience from the ground up — designing a system as precise, clean, and human as the care it delivers.

The Challenge

Patients relied on outdated, insurance-driven healthcare models that caused long wait times, opaque pricing, and limited access to personalised treatment. There was no centralised digital experience to manage lab testing, provider consultations, and prescriptions across a nationwide patient base.

The Solution

Step Tech built a clean, conversion-focused Shopify store and patient-facing web experience for Heva Health — unifying their service offerings, pricing transparency, and onboarding flow into one cohesive digital platform designed to scale across all 50 states.

Key Features

1

Health & Beauty E-Commerce Brand

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Zero Online Presence Before Engagement

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Custom Shopify Store Built From Scratch

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Mobile-First UI Designed For Conversion

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Seamless Product Catalog With 50+ SKUs

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Launched On Time, Within Budget

How We Work

Our Implementation Process

Discovery & Strategy

//01

Conducted in-depth research into the health & beauty market, competitor stores, and target customer behavior to define the store's positioning and UX requirements.

UI/UX Design

//02

Designed a clean, conversion-focused interface with an emphasis on product trust signals, ingredient transparency, and a calming visual aesthetic aligned with the brand.

Shopify Development

//03

Built a fully custom Shopify theme with optimized page speed, mobile responsiveness, custom product filters, and integrated upsell/cross-sell functionality.

Testing & Launch

//04

Ran end-to-end QA across devices and browsers, resolved all friction points in the checkout flow, and successfully launched the store to full production.

Results & Impact

Checkout and onboarding speed improved 80%, store uptime held at 99.9%, and cart abandonment dropped 60% in the first quarter. Revenue grew 3x — eliminating friction in the patient acquisition funnel and driving consistent month-over-month growth.

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